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With over15 + years of industry experience, I become your partner to drive your business and create a meaningful impact together.
I am Jemma, a seasoned product design professional based in Toronto, Canada. I am dedicated to applying strategic design thinking to drive success in diverse digital products. Whether leading a design team or contributing individually, I consistently deliver top-tier, user centric designs of exceptional quality. With strong communication skills and a user-centred perspective, I foster collaboration with stakeholders and cross-functional teams, creating an environment of innovation and excellence. My commitment to staying at the forefront of design technology allows me to make valuable contributions within any organization.
Now, I am here to collaborate with you and your team to thrive your business.
I am grateful to work with amazing clients.
From research to product testing and launch,
I specialized in creating end to end experience.
Through the years working with various projects, I meticulously crafted every aspect of the product experience and provided simple solution can solve business problem.
Research
Collaboration begins here. I partner with product owners, conducting comprehensive market and user research to ideate features that effectively tackle business challenges.
Product Design
Design is my favourite phase of the process. I specialize in crafting user flows, wireframes, UI designs, design systems, and prototypes, leveraging extensive experience across every stage of the UX design journey.
Testing Design
Validating design decision is essential. I conduct usability test to identify usability issues, uncover pain points. I provide qualitative insights into how users interact with a product to help team understand user needs and behaviors.
Data Analytics
I collaborate with data analytic team to understand valuable insights into user behaviour and make informed, data-driven design decisions aimed at optimizing the user experience.
Design Operation
I prioritize the efficiency and effectiveness of the team by accurately estimating design effort and capacity. I create sprints and quarterly plans can offer clear direction which can foster a healthy and productive environment.
Brand & Motion Design
I craft visual identity that capture a company's value, culture and essence fostering loyalty, brand recognition and trust. I also produce motion design to enhance branding experience and elevate user engagement.
Projects I worked and led
Explore a collection of my latest projects, meticulously crafted to address diverse challenges and surpass expectations. Guided by user-centered design principles and strategic thinking, each solution reflects collaborative efforts and a commitment to driving tangible results.
